Boost your conversion rate with Data-Driven Digital Marketing Agency
Amitek is a full-service digital marketing agency specializing in a broad range of solutions that drive leads and conversions for B2B, professional services, in-home services, and SaaS clients.
We drive a ton of conversions through these paid media program components. & Optimize Your Campaigns with Conversion Intelligence
Search advertising is the most common form of paid search marketing. Search ads appear to prospects who are already looking for your industry or brand offerings online. These pay per click ads are suitable for short sales cycles or one-time campaign promotions. Our pay per click advertising firm recommends search advertising to businesses aiming to acquire strong, high-quality leads from new customers.
Display advertising is known for its effectiveness in reaching more than 90 percent of online users. Display ads appear on Google’s partner websites, targeting people who visited industry-related sites. Display advertising maximizes photos and texts to capture the online users’ attention and convince them to take action. Our pay per click advertising agency recommends display advertising to companies with lengthy sales cycles and niche or luxury customers.
Remarketing is one of the best ways to reach high-converting customers and double your turnovers. Remarketing ads remind people who have already visited your website to come back and compel them to convert. Unlike search advertising, remarketing is relatively cheaper because there are lower competition and highly targeted customer segments. Our PPC marketing firm uses smart PPC ad formats and extensions to produce significant results with your PPC campaign.
Google Shopping Ads
Google Shopping ads are suitable for websites with a large volume of products. These PPC ads appear in a carousel above or beside the main Google search results, allowing prospects to view the products and prices on Google SERP before they even click onto anyone’s website. This means every click you are paying for has a higher chance of converting, assuming your target customers have already explored all product offerings on Google Shopping ads. Our PPC agency recommends Google Shopping to eCommerce businesses aiming to reach customers with clear buying intent.
Gmail Sponsored Promotions (GSP)
Gmail sponsored promotions are an effective way to generate direct response leads. GSP allows you to reach interested leads right in their inbox. Unlike YouTube ads, GSP has a click-to-call ability that enables prospects to make direct calls to you and convert at any point of your sales funnel. Our PPC company sets up your GSP to maximize its targeting abilities and generate high-quality clicks.
Local Services Ads
Local service ads follow a pay per lead model. This means you don’t have to pay for clicks that don’t turn into leads. Local services advertising is only applicable to a few markets, including HVAC companies, electricians, plumbers and locksmiths. Our PPC firm partners with local service providers to make their businesses more visible to their target demographics.
Best practices for PPC advertising services are:
We provide high quality services with the right strategy. Our process includes:
PPC Advertising Statistics That Matters For Every Business
One of the main reasons why there are some marketers and business owners who are hesitant in using PPC advertising is because they are unsure of the results it will bring. Will it be worth the money that in ad spending? If this describes how you feel too, then let’s take a look at these statistics:
PPC Management Services: Our Process
Assign An Advertising Specialist To Your Account
We will assign an experienced PPC manager to manage your ad campaign. This person will be trained in Google Ads (formerly known as Google AdWords) and highly experienced in running successful PPC marketing campaigns. We will first learn your business and then create a PPC strategy that works for you.
Identify Keyword Opportunities For Your Business
Spend money on the most cost-effective keywords. We will do thorough keyword research to find opportunities for your business. Keywords are the search terms that people type into search networks when looking for something they are interested in. We research thousands of keywords and measure search traffic, competition, and costs associated to select the best keywords for your advertising campaign. We will also exclude negative keywords to make sure you’re not wasting your ad spend on unqualified traffic and leads.
Keep an eye on your competitors. As your marketing agency, we will closely evaluate what your competitors are doing in the search engines. By identifying strengths and weaknesses in their online advertising efforts, we will be able to develop a smarter approach for your campaign and ad copies.
Develop effective search engine ads. For every ad, we write the headline and ad copy, create ad groups, choose the best keywords, and target the ads at specific keywords. We will also perform A/B testing for the ads to identify high-performing ads.
Monitor Your Ads & Optimize
Identify low-performing areas of your ad campaigns fast. Our PPC agency will keep an eye on your campaign daily. If results begin to decline, we will detect it immediately and pause low-performing ads. In addition, we can launch new ads to keep the results coming in.
Reporting & Communication
Understand how your paid search advertisements are performing. Your PPC manager will prepare monthly reporting for you to review. In addition, we will install conversion tracking on your advertisements. This will report the amount of conversions we are generating with our PPC management services.
Why Choose Our PPC Services For Your Business
Our pay per click advertising services are backed with high integrity. We utilize low-risk contracts because we want to earn your trust through providing great work.
Spending your entire budget on a PPC advertising agency is like buying a car without gas. It would not be wise or strategic to spend your full budget on the services with no money left to fuel your ad campaigns. That’s why we provide our services at a reasonable cost, which allows you to spend any additional budget in paid advertising.
We run search engine advertising campaigns every day for hundreds of businesses across all industries. As one of the leading digital marketing agencies in the United States, we have experience and proven data on best-practices regarding ad copy, headlines, and keyword research. We understand A/B split testing, conversion optimization, and retargeting. Don’t spend your precious time trying to figure these tactics out when you can let us handle it. You have a business to run.